If you want to create a Blog that will result in regular traffic and sales of your service, book or product. You need to know a few things that will work as building blocks for you to become a successful blogger in 2019.
For that to happen you must understand a simple idea about how blogging works.
The quality of your writing is the corner stone of success for your blog.
When you write, work on how well you present the subject to the reader, the ability to keep the reader interested by causing them to ask questions as they read. If you have done your research and you are well acquainted with the subject you should have a good idea about what the common questions are, and what the reader might ask as they read; your job as blog writer is to counter the question with an answer that you’ve provided in the next line, or paragraph. If the reader keeps reading, you have raised interest. They could have a burning question, it may be the reason that they started to read your blog post.
If their question is important to have answered, and they have to wait a little, like a paragraph or two, then that’s good, you are using your skills to utilize the tension in the reader. A reader will wait so long, and you write your blog skillfully enough to lead them along the path to satisfaction by answering their question just at the right moment in the blog post.
Choose a subject that motivates you as a writer and has potential for high sales in the marketplace.
Choosing your subject based only on how you feel about it will not guarantee high sales. You want a subject that people look for everyday when they use the search engines to find something that will solve their problems. Blogging is about offering ideas, tips and advice, and solid solutions to people’s problems.
Your subject could be anything; Writing Techniques, Personal finance & Wealth creation, Health & Fitness.
As you develop your blog, you will be developing your writing abilities. Writing is about learning to convey a clear and precise message to the reader. This takes practice and insight.
Don’t worry, if you intend on using various mediums to tell your story you can use your blog posts as the basis of a video or as a podcast. Everything becomes clearer for you as writer after you’ve spend time developing a post.
The act of writing helps you formulate your thoughts about the subject, you can edit as you go along or after you’ve just ploughed through the first draft of your post.
After you’ve written a few blog posts, or articles, you will get a stronger feeling for your style, and your voice. Voice is similar to tone or register of the writing. Is it formal, must it be legal-talk? Or do you prefer to write with a smooth rhythm that comes across like a person speaking?
Experiment and find out what you like, then develop the hell out of it by practicing.
If you know how to do something that other people would like to do but can’t, then you already have a subject to Blog about.
Good sales people sell products which they know are being searched for in the marketplace. You must do the same to give yourself the chance of success with your new Blog.
Blogging on your chosen topic should be based on what works and continues to work for other people. A big hurdle to get over is the feeling that there is work to do and you don’t know if it will be worth it financially.
We can’t predict the future therefore the answer to success in any field is hard to predict, but it is easy to observe other people’s’ efforts and emulate their strategies that took them to success. That’s a good idea.
Success as blogger is your own choice.
There have been many beginners who started with a spark of an idea, they kept the spark going until it caught fire. Today they are professional bloggers and have created a thriving community of readers and clients who love their work – that could be you. You just have to decide, start and create fire.
Success as blogger is the result of hard work. The hard work becomes enjoyable, and impassioned experience that gives meaning to your life. Blogging for profit and to help other people is a worthwhile experience.
When you write posts and articles regularly, you will discover the joy in the work. Good work will develop confidence and a certain knowledge of self-value that motivates you to keep going and be even better.
The marketplace for bloggers and business people is full of busy people, companies, and other bloggers all battling to get attention from new customers and traffic.
Your first task is to explore other Blogs and to observe which ones are doing well . There are many ways to do this, some of them require you to pay for software which will help you determine how much traffic a blog gets, how many blog posts are on the site, and various other factors that indicate success or not.
Remember, it’s important that you enjoy writing, and creating types of content around the topic you choose.
The topic doesn’t have to be your passion – just let it be something that you know deep down, is important to you.
You may discover that you want to be able to convert some of your written work into videos or podcasts, too.
Thinking about your subject and how you can present the idea as a niche product. By the way, sometimes it’s enough to choose a market that sells well and then realise that the way you present the idea ,in your own unique way, turns it into a niche.
Your style of writing about the subject and talking about solutions to a problem can set you apart from the competition. Practising writing is the best way to develop your skills of both written word and researching a topic.
You make sure that your information is accurate and not just your opinion. How far you go with the idea of fact presentation and your own personal opinion on any topic is up to you. It helps to separate you from the pack when you take your work seriously.
When you’ve chosen a topic, don’t spend too much time waiting to get started – otherwise you won’t start. Doubts creep in, worry and meandering thoughts that give you every reason why starting to work on your blog is a good or bad idea.
People are often prone to procrastination. They hate to begin a new project without first knowing what the outcome will be.
Using the methods of finding a topic and researching its potential will give you enough motivation to want to start immediately.
Find a Specific Solution to a specific Problem
…and then give it to your readers
Once you find an idea that you want to Blog about you will want to nail it down and become specific about the solution.
You can’t please everybody and so you can’t write a blog that speaks to everybody about all of their problems. Be specific and use you own style to present the solution to a common problem.
Often, when writing a post you begin to realise that your topic has a wide potential audience.
Then you begin to write for that audience, trying to include everybody in your demographic readership.
That’s when you’ve gone off track and are losing your real readers – readers who could one day, in the near future be your clients.
If your readers begin to doubt you, for any reason, they might head off to another blog that seems to be more on point and specific about their problems. Write clearly and precisely about a group of problems that are common to people trying to achieve a normal human activity.
And stick to that subject.
If you want to begin writing about a related subject you might want to begin a second blog and use that to focus on a new topic.
If your Blog offers solutions the problems that thousands of people have but doesn’t address the person and why they experience the problem, it will end up being wishy-washy and nothing more than a general idea of why we have the problem and different ways in which some people have solved the problem.
It won’t speak directly to your reader in a way that makes him or her feel that you understand them and their situation.
You must practise the kind of writing that speaks to a reader, a single mind that is aching and seeks a potential solution.
Develop a profile of your reader.
Think about where they might live: are they American, English, Chinese?
Do they have a good job, or are they looking for a way to develop a career?
Are they single, have a family to support, do they want to start a business or just be better at their job?
Human beings are constantly battling with problems that stem from all types of situations and circumstances.
These problems are often universal among societies who seek to better themselves and their financial situations.
People who feel under pressure to do something and find a solution to a problem will be looking on the internet to find your blog about their problem.
Many people know that the information you offer will help them, many of them will be prepared to pay good money to you for a great solution.
These people are well aware that their pain-point, their problem, seems similar to the next person’s but they also know that it is specific to their life and is due to a course of actions that they took in error.
They want you to explain to them how to solve the problem once and for all and they are prepared to pay you a fair price for your sweat and toil at the keyboard, and the solution that you offer.
You can offer any solution that you know is helpful. It may be affiliate links that lead them to the right company where they can buy the product they have been looking for. It could be a course that you have developed to help people get back on their feet in life.
Think about it, there are many people who welcome solid help in getting back into the mainstream of life after a fall, and they will pay you for your legitimate help.
Your readers will want to benefit from your blog writing by experiencing how it helps them to solve a problem. Your job is to find out what those problems are. Then present the solution in the form of a series of posts which are developed around that theme.
The more specific you can get to the problem, the more useful your Blog will be.
This will create the opportunities for you to create more content on the subject, and have multiple types of media, video, podcasts, and written word, out there in the marketplace earning your income.
Your blog can become a place to go to regularly, and will help people to develop confidence needed in solving their problems.
This will help to get them into action and tackle their problem with a new enthusiasm that wasn’t there before. Your authority on the subject will instill confidence and energy that was lacking before and make your readers want more of your content.
Your authority grows with your work.
Creating quality blog posts that help people will lead to a readership that trust you and will repeatedly return for more of your blogging content.
Subjects to explore should be common problems that people have everyday.
Men have problems talking to women, people in general have problems having job interviews and approaching them well prepared.
60 percent of the population don’t do fitness training of any kind — including going for a walk — because they have convinced themselves that they have no time.
Sometimes, time can be mixed up with energy and enthusiasm and that’s why many things don’t get done.
Fear is a major hindrance in people’s lives and can often be broken down to its nuts and bolts by an authority who takes the time out to investigate and study the problem, and then present the solution to a specific common fear.
If you can do the work of finding out and ordering your thoughts into a small presentation. Then you can write a damned good blog post that could be worth its black and white in coin.
There are many books and blogs on how to overcome fear, but fewer on how to conquer the fear of a specific problem.
I mention fear as a starting point for your thought process about which subject you should write about because it is the root of most of our problems.
The fear of spiders is complex and is a big study. You might be in the position to write about it. Simpler stuff would be the fear of starting something new.
We call it procrastination, but we know there is always some type of fear behind the hesitation to begin a project.
It could be more specifically formulated as the fear of commitment to a project that we know might last several months or years.
Procrastination can also be caused by the fear of change. People hate to change, especially when they know that how they do something already works, more or less, and that to change seems to be like throwing a spanner in the works. The idea of change in a person’s life always brings the fear of disruption and loss of something.
There are many ideas to explore regarding people’s’ fears.
These are just a couple of ideas about how to approach your brainstorming about subjects; think about the person who needs a solution and you are on the right track to starting a blog that will gain an audience.
Spend too much time thinking about what you personally like and think is a great subject, and you will probably choose something that has a very narrow market and it’ll need a long time to build an audience – unless you know where they hang out already.
Which do you want? To write for a tiny niche and build practically no audience and no customers? Or, to choose a subject that floats your boat, and resonates with an already waiting audience of readers?
Wealth is a big seller in books. Many people would dearly love to lead a life of pleasure and increase their personal wealth.
These wishes are often unrealistic, if most people were honest about the dream of wealth that they have they would be embarrassed about how unrealistic and impossible it would be to realise that dream.
Often people aren’t ready to build wealth because they have vague, faulty knowledge on the subject. Their minds are full of ideas that need to be challenged and changed. You could do that for them, and they’d thank you.
Making money is on everybody’s mind, but the thoughts of how they would even begin to change their lives and build a business of some kind is often the last thought to enter their minds.
Blogs, books and videos on the subject are often successful when well written and well thought through.
Be well prepared with your work as a blog writer
To change habits and develop new ideas that lead to profitable ventures sounds like something that would cause many people to shy away.
It’s all about a step into the unknown.
When you start to think about subjects as a basis for a blogging business, you only have to look at the world and its problems.
People’s pain-points, the things they desire, these are the places where you will find your best ideas.
“He who has a Why, Can bear any How” Friedrich Nietzsche
Wanting to solve your own problem of finding a meaningful activity as a blogger is right here, right now.
The reason is your “why”, and the “How” is going to be the fun part of the battle to build something very worthwhile.
Blogging is driven by the desire to help others.
Try and find a blog that doesn’t offer advice, solutions or fun and entertainment. If you do find one, it certainly isn’t going to be around for long. Even entertainment solves a problem – boredom.
Starting a blog is to begin a journey that can lead to the most enjoyable places.
Writing and video making, is a big subject these days. The possibilities for creativity is wide open, new ideas on presentation, the how and why of a blog post. All of it is a new adventure for your life and heart.