“Nobody reads ads. People read what interests them. Sometimes it’s an ad.” — Howard Gossage The Practice Writing good copy and content is a hard thing. It takes time and study. Time to practice, time to read. There are some great books out Continue Reading
Archives for September 2020
The Rock with Fish and Chips
Living and working in the south of Spain opens your eyes to the difference in European cultures. And how borders can create a strange clash that jars the mind in a few short steps. I was sent to teach in a university in the town of La Línea Continue Reading
Nurse Ratched — The Mystery Destroyed
Every great story is driven by a powerful, unforgettable character. The success of the unforgettable character is to leave the audience asking questions, hoping there will be a sequel, or determined to binge-watch through the weekend. Nurse Continue Reading
What Makes a Good Neighbourhood?
Frustration is a part of being human. Getting rid of frustration is often a problem in itself, we are busy and pressed for time. And going to the gym to blow out the cobwebs isn't the best option in these social spacing days. Using the Continue Reading